how to beat your competition

Can You Outlast Them?

Hey everybody, Stacey Riska, your Get It Done Marketing specialist. Getting your business through COVID-19, you probably feel like you're in some kind of game show reality series, right?

I think we all do. Maybe The Apprentice, The Bachelor, or even Survivor. Here's the thing. Getting through COVID-19, the key thing that you need to do is outlast them.

You need to outlast them. Think about those TV series like The Apprentice, Survivor, Bachelor, any of those game shows that are really a reality TV series, what they're trying to do is outlast the next person to make it to the next week. And you need to have the same mindset in getting through COVID-19. You need to outlast them.

So, what can you do?

  • You stay front of mind.
  • You be a go-giver.
  • You do everything that you can to outlast them. And the way that you outlast them is to continue marketing.
  • You get your marketing into action.
So, what are you going to do so that you can be the champion on the other side of COVID-19? What are you going to do to outlast them? Leave me a comment below.

About the Author Stacey Riska

Stacey Riska is a serial entrepreneur who eats, breathes and lives marketing. She's on a mission to help businesses stop chasing shiny objects and instead focus on building the foundations of a solid marketing strategy. She's the author of "Small Business Marketing Made EZ" and "Cups to Gallons". When she's not busy helping businesses get their marketing into ACTION, she loves spending time with her husband, a great bottle of red, and chocolate (who wouldn't!)